[meteorite-list] Sponsored met adds in google search
From: Rob Holcomb <rob.holcomb_at_meteoritecentral.com>
Date: Thu, 3 Feb 2011 20:03:18 -0800 Message-ID: <9D528F46888346348F36F2DD016A1F57_at_ATTHEFARM> Ditto! Adwords, FaceBook ads and LinkedIn ads all add up and I was running out of money. So no more advertising until the economy picks up again. Though it is disingenuous to lump Google in with the rest since I actually got traffic from Google. I have 3 Kilos of classified chondrites if anyone is in the market for a big boxful of rocks? From a small country between the Red Sea and the Persian Sea. Rob Http://www.rholcomb.com Rob Holcomb ... PO Box 1306 650-223-4757 ... Palo Alto, CA 94302 -------------------------------------------------- From: "Meteorites USA" <eric at meteoritesusa.com> Sent: Thursday, February 03, 2011 7:49 PM To: <meteorite-list at meteoritecentral.com> Subject: Re: [meteorite-list] Sponsored met adds in google search > Melanie, You're talking about Google Adwords. It's the advertising program > that shows vendor ads (sponsored ads) in the right had column when you do > a Google search. It's based on keywords, and/or keyword phrases, and what > any vendor "bids" on those keywords. Some dealers may or may not be > running their ads during the show, or may have cut back on their daily > budget. MikeG is right, it could be economic. I think it's a > combination... Vendors bid on keywords and "Pays Per Click" every time a > user clicks the ad. It's rightly called PPC advertising, and how Google > makes BILLIONS! > > Type in "How to make money online" in Google and you'll be bombarded with > Adwords ads in the right hand column of most any browser. However type the > single keyword "chondrite" and it shows nothing, or only 1 or 2 ads at > random. This is because not many people/vendors are bidding on that > keyword. Type in "Meteorites for Sale" and a few more results show up. > > The reason my Meteorites USA does not show any more in the "Sponsored Ads" > column, is because I turned off my Adwords ads. ;) It's not cheap, and it > was only pulling 25-100 visits per day. I get 5-10 times that traffic > through organic search each day, so it's pointless for me to run my ads > constantly unless I have a special promotion. > > Also, Tucson Show is going on right now. Meteorite dealers may have turned > off their ads while they are at the show. > > Hope this helps... > > Regards, > Eric > > > > On 2/3/2011 7:13 PM, Melanie Matthews wrote: >> It would be nice if when one punches in the key words: "meteorite", >> "chondrite", >> "chondrule", "achondrite", "pallasite", "Martian", "Lunaite", etc...that >> a >> sponsored link (or links) would appear in the upper right of the page to >> online >> stores that sell mets such as "Meteorites USA", "Meteorite Market", and >> so >> forth.. In fact think I remember a few years ago that was the case, but >> what >> happened? Search those keywords now and nothing comes up other than >> search >> contents.. >> >> >> ----------- >> -Melanie >> IMCA: 2975 >> eBay: metmel2775 >> Known on SkyRock Cafe as SpaceCollector09 >> >> I eat, sleep and breath meteorites 24/7. >> >> >> >> ______________________________________________ >> Visit the Archives at >> http://www.meteoritecentral.com/mailing-list-archives.html >> Meteorite-list mailing list >> Meteorite-list at meteoritecentral.com >> http://six.pairlist.net/mailman/listinfo/meteorite-list >> >> > ______________________________________________ > Visit the Archives at > http://www.meteoritecentral.com/mailing-list-archives.html > Meteorite-list mailing list > Meteorite-list at meteoritecentral.com > http://six.pairlist.net/mailman/listinfo/meteorite-list Received on Thu 03 Feb 2011 11:03:18 PM PST |
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